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How Shopify Inbox Boosts Conversion: Key Benefits

· 3 min read
Krzysztof Rózga
Krzysztof Rózga
Customer Success Team

Adding live chat functionality can increase conversion rates by a lot. Shopify Inbox is a free communication tool that effectively turns visitors into buyers.

Customer Messaging

Key Benefits of Shopify Inbox​

1. Direct Impact on Sales​

According to data, about 65% of conversations conducted through Inbox involve customers actively making purchase decisions. The tool increases sales by:

  • Providing immediate answers at the critical moment of purchase decision
  • Sharing discount codes directly in conversations
  • Monitoring cart activity in real-time
  • Offering personalized product recommendations

2. AI Support in Customer Service​

  • Automatic responses to frequently asked questions
  • Personalized FAQ suggestions
  • 24/7 customer service without increasing costs

3. Streamlined Service Processes​

  • Centralized customer communication
  • Automation of routine inquiries
  • Prioritization of conversations by purchase potential
  • Mobile and desktop management

Integration with Taptool Mobile App​

Full integration of Shopify Inbox with Taptool provides:

Seamless Omnichannel Experience​

Customers smoothly transition between website chat and mobile app, maintaining complete conversation history.

Increased Mobile Conversion​

App users who utilize Inbox can experience higher conversion rates thanks to:

  • Simplified purchase paths from chat
  • Dedicated mobile promotions
  • Immediate support preventing app abandonment

Measurable Business Results​

  • Potential for higher average order value: Through personalized recommendations
  • Improved customer retention: By enhancing the shopping experience and follow-up communication

Powerful Conversion Insights​

Shopify Inbox goes beyond simple chat by providing valuable insights that can help turn conversations into sales:

Smart Cart Visibility​

See what customers have in their shopping carts during conversations, allowing you to provide targeted assistance and recommendations based on their current selections.

Strategic Discount Offering​

Create and share personalized discount codes directly through the chat interface to encourage purchase completion, especially for hesitant first-time customers.

Intelligent Conversation Prioritization​

The system automatically identifies and highlights conversations with higher purchase intent, helping you focus your attention on interactions most likely to result in sales.

Implementing Shopify Inbox with the Taptool app is simple - detailed instructions can be found in our integration guide.