Seasonal E-commerce Success: The Ultimate Timing Guide for Marketing Campaigns
Seasonal events represent significant shopping opportunities for e-commerce businesses, with consumers spending billions on food, gifts, decorations, and clothing throughout the year for occasions like Valentine's Day, Easter, Halloween, Black Friday, Christmas, and more.
However, timing is everything when it comes to seasonal marketing. Launch too early, and your customers might not be in the shopping mindset yet. Wait too long, and you'll miss the prime shopping window.